Referral Marketing

Good Branding enSUREs Referrals

Posted on Mar 20, 2010 in Advisor Branding, Referral Marketing | 0 comments

Are referrals your primary source of new clients? That’s not a surprise. Some 90% of the clients we’ve served over the last 10 years answer “yes” to that question. What is somewhat surprising is the number of advisors who don’t perceive the link between branding and referrals. People REFER for two reasons: 1 – They want to look good to the people they are referring. They want to...

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